Choosing the right REALTOR® to represent your interests is a very important step to ensuring your experience and real estate transaction will be a good one. Here is a list of questions every consumer of real estate should ask a prospective REALTOR®. If the REALTORS you are interviewing fall short, can't substantiate or hedge in anyway, you're interviewing the wrong REALTOR! Make sure the REALTORS can back up any and all statements. Take a "show me" attitude! Don't be shy this could be the most important business decision of your life!

1. How long have you been selling real estate?
2. How many homes do you sell a year?
3. How many homes have you sold in your career?
4. What percentage of your business comes from referrals from past and present clients?
5. What is your average time on the market versus the Multiple Listing Services (MLS)?
6. What percentage of your listings do you sell yourself?
7. What is your average list price to sell price ratio, and how does that compare to the rest of the MLS?
8. Where do you rank in your office? Top Lister? Top Seller? For how many years?
9. Where do you rank in your company, franchise... locally, internationally? For how many years?
10. Where does your individual office rank in the MLS? For how many years?
11. How strong is your name recognition in the market area?
12. Do you have a Guaranteed Sale Program? Will you buy my home so that I will not risk losing the home I want to buy?
13. What percentage of your accepted contracts close? What percentage fall apart?
14. What is your marketing plan?
    • Where and how often will you advertise our home?
    • Will you provide television advertising? How much?
    • Would you provide us with professionally produced four-color brochures of our home?
    • Will you provide Internet advertising? How?
15. What lead generation system (s) do you have to develop an inventory of buyers for your listings? Where are they? Who manages them?
16. How many qualified buyers are you currently working with? What is your follow up system?
17. How many full-time assistants do you have? Do you have a listing coordinator, a closing coordinator, a team coordinator?
18. Do you have enough buyer leads to require a buyer's agent or agents?
19. Do you provide us with written activity reports of the showings and prospective buyer and REALTORS comments?
20. Do you have a mission statement?
21. Will you give us your professional opinion on how to prepare our home for showings?
22. Do you have a list of references that we may call?

Direct (505)271-6377 • FAX (505)291-5215 • Toll Free (800)879-4356
Coldwell Banker Legacy, Realtors® (505)293-3700
Contact me at Sandi@SandiPressley.com